The second annual Audience Analytics & Insight Forum will take discussion around the effective integration of data and insight to the next level: join us for this high-level event for advertisers, agencies and media owners, designed to get to the heart of how analytics and insight can drive brand growth.

Building on the success of the 2017 conference, described by one delegate as “a room full of some of the smartest people in media”, the 2018 event will once again bring together the most influential decision-makers, each one driving investment in data analytics, data management and tools to support insight, to focus on the challenges and opportunities provided by the increase in available audience data.

Just some of the topics to be covered:

  • Personalisation/addressability on scale vs broadcast
  • Total attribution
  • Finding an effective hierarchy for your data strategy
  • Can blockchain become scalable – offering total transparency?
  • Moving from audience targeting to people targeting: how close to the human truth can the data take you?

All this, plus presentations of the most innovative tools and solutions, one-to-one meetings with leading suppliers and exclusive networking opportunities.

There are a limited number of opportunities for suppliers of data and insight solutions to speak at the conference and join us as sponsor partners: email for more information

If you would like to attend, please email to reserve your place: places are limited and bookings open in May 2018.

2017 Highlights


Who attends

The delegation included senior professionals who were responsible for making critical decisions based on the interpretation of behaviour, including:

  • Head of Insight / Research / Data / Analytics
  • Communications Planner / Strategist
  • Digital Marketer
  • Head of Media / Media Director


Partner with us

The Audience Analytics & Insight Forum is a highly-targeted event, designed to bring together only the most senior decision makers working in advertising, media and communications: those responsible for making critical business decisions based on their understanding of brand audiences.

There are a limited number of opportunities for media and research technology companies and other providers of solutions for data and insight management to partner with the event.

Why partner?

In a compact one-day event, you have the opportunity to:

  • Present your leading-edge solution in a five-minute elevator pitch, or demonstrate thought-leadership through participation in a panel discussion.
  • Participate in scheduled one-to-one meetings with heads of research, data, planning and insight
  • Exhibit your solutions and join networking sessions
  • Learn from advertisers, agencies and media owner speakers who are leading the way in combining data analytics, research and insight approaches

Email for more information »


Ad tech providers and insight / research agencies providing solutions for:

  • Data management / analytics
  • Insight / research tools designed to augment data analytics
  • Marketers, planners and media strategists to interpret data and drive decision making

2018 Partners

Event Partners:

Association & Media Press Partners:

EFF Week Partner:

The Day

Date: October 16th 2018
Time: 9.00 – 5.30 followed by networking
Place: RSA House, 8 John Adam Street, London WC2N 6EZ

Programme »

AAI Programme Advisory Board

Sue Elms – Advisory Board Director

Simon Andrews – Managing Director at The Media Kitchen

Mark Connolly – CEO at Landmark Media

Sarah Gale – Head of Insight at OMD

Mark Greenstreet – Chief Research Officer at Dentsu Aegis Network

Jed Hallam – Chief Strategy Officer at Initiative – IPA Media Futures

Matt Hill – Director of Research & Planning at ThinkBox UK&I

Nick Manning

Neil Mortensen – Director of Audiences at ITV

Nicky Owen – Advertising Specialist at Credit Suisse

Richard Reeves – Managing Director at AOP

Billy Ryan – Marketing Effectiveness Manager at Direct Line

Denise Turner – Insight Director at Newsworks

Amanda Wiggington – Group Customer Strategy Director at Time Inc. UK

Daniel Wong Chi Man – International Research Director at The New York Times