The Audience Analytics & Insight Forum is a highly-targeted event, designed to bring together only the most senior decision makers working in advertising, media and communications – those responsible for making critical business decisions based on their understanding of brand audiences.
The Audience Analytics & Insight Forum will bring together the latest audience analysis techniques, from machine learning / AI to behavioural targeting, with presentations from disruptor ad tech providers, agile insight consultancies and effective case studies. Featuring:
- Measuring audiences in a 2 speed world
- Connecting data sources – 1st, 2nd and 3rd party
- Integrating the art of insight with the might of data
- Case studies and solutions from around the world
- If data people are from Mars and insight people from Venus – how do you get them to speak the same language
- Breaking down the data silos
- Defining optimal skill sets
- Selecting the tools and resources to get the job done
The Forum will be an opportunity to hear key note speeches from industry leaders and elevator pitches for the latest tech solutions. Join us to share and discuss ideas in plenary panel discussions and to participate in speed dating with specially selected suppliers.